Everyday home products
Practical products for the home, sold direct to consumers in English-speaking markets through paid social.
Digital commerce company · Albuquerque, New Mexico
STRONG&SKINNY
Strong results from a skinny operation. We build and operate direct-to-consumer online brands, and put the same paid-media, ecommerce and AI systems to work for a small number of partners.
Start a conversationOur brands
We own and operate a portfolio of direct-to-consumer online stores. Each brand runs on its own storefront with its own customers, payments and fulfilment. We don't list them here; details are available to partners and providers on request.
Multi-category storefronts
Stores built around a rotating selection of validated products, used to test demand before a product earns its own brand.
One playbook, every store
Shopify storefronts, Stripe and Shopify Payments for checkout, Meta Ads for acquisition, and in-house tooling for product research and reporting.
Services for partners
The same systems we use on our own brands, offered to a small number of outside businesses. Each engagement is measured against one number: what it returns. No retainers for activity, no decks for the sake of decks.
Acquisition & growth
Planning, launching and scaling paid campaigns on Meta and Google, with creative testing and measurement set up so decisions are made on data, not opinion.
- Meta & Google Ads management
- Creative testing frameworks
- Conversion tracking & server-side events
Store operations
Shopify builds, landing pages and the operational plumbing behind them: offers, checkout, fulfilment workflows and the unit economics that keep a store honest.
- Shopify development & themes
- Landing page & offer design
- Unit economics & reporting
AI systems & tooling
Custom tools and automations built on modern AI models: market monitoring, content pipelines, internal assistants and the glue between the systems a business already uses.
- Custom AI-powered tools
- Data pipelines & monitoring
- Workflow automation
About
The name is the method. Strong on results and accountability. Skinny on overhead, meetings and everything else that doesn't move a number.
Strong & Skinny LLC is a digital commerce company registered in New Mexico. We build and operate our own direct-to-consumer brands, and our team has run paid media and ecommerce operations since 2017. Alongside the brands, we take on a small number of partner engagements and stay close to the numbers.
Most engagements start with a defined scope and a clear metric. If we can't identify the number a project should move, we'll say so before anyone signs anything.
Contact
Strong & Skinny LLC1209 Mountain Road Pl NE, Ste R
Albuquerque, NM 87110
United States
contact@strongandskinny.com